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Wednesday, July 26 • 9:00am - 10:00am
ABC's: Appetizing Branding for Craft & Culinary Startups LIMITED

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Limited Capacity seats available

Whether you’re a “ startisan”  food business or an established food business seeking to improve your existing branding and positioning, this session will help equip you with ideas that you can use to drive product preference and move consumers from buying to buy-in.   You will hear practical tips from local experts who have created promotion strategies, packaging, branding and pricing that work together to create an image that identifies your product and differentiates it from competitors.


Moderators
avatar for Tim Streeb

Tim Streeb

Managing Director, Marketing & PR, Sterling-Rice Group
For more than 15 years, Tim has created and implemented diverse marketing communications and public relations campaigns, for companies ranging from emerging brands and technology startups to Fortune 50 public companies. Leveraging his skills in strategic planning, brand strategy and positioning, message development and project management, Tim ushers ideas from the brainstorm room to the board room, to help organizations successfully compete in increasingly competitive, connected and complex... Read More →

Speakers
avatar for Lauren Blackburn

Lauren Blackburn

Marketing Maven, Big Red F Restaurant Group
A genuine marketing maven and jack-of-all-trades, Lauren fell in love with the community and fast-paced, ever-evolving restaurant industry at an early age. Born and raised in Tulsa, OK, she worked in restaurants in high school and college and decided to combine her passions for hospitality and marketing into a career. She earned dual degrees in marketing and accounting from Oklahoma State University and, after a brief stint in graphic design, she moved out to colorful Colorado to help open Kachina Southwestern Grill with Sage Restaurant Group. Her marketing prowess caught the attention of the Big Red F Restaurant Group, and she joined the family there in January 2014. She loves working for a multi-brand family of restaurants, since each store and its respective market requires a different creative approach... Read More →
TM

Troy Mandery

Owner, BBP
avatar for Martha Risk

Martha Risk

Brand Manager, Wibby Brewing
Martha Risk grew up in the north suburbs of Chicago. Having had an appreciation for art and nature, she attended the Art Program at CSU. Two years later, after meeting her husband, Ted, she moved back to Chicago where they lived the city life for 5 years. During this time Martha... Read More →


Wednesday July 26, 2017 9:00am - 10:00am
BBP 232 Main Street, Longmont, CO