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Lori Jones

Avocet Communications
President & CEO
With close to thirty yearsof experience in the marketing field, Lori Jones, president and CEO of AvocetCommunications, brings top retail, consumer product, andbusiness-to-business brands knowledge and expertise in all aspects ofintegrated marketing. This includes strategic planning, Competitive Intercept™development, analysis of marketing initiatives, and implementation ofintegrated marketing programs. Her experience with Fortune 500 brands, middle-market challengerbrands, and entrepreneurial startups, enable her to contribute a strongunderstanding of the intricacies today's businesses. She has presented atnumerous industry sales and marketing conferences and her top-rated Integrate & Ignitepodcast is listened to by CEOs, CMOs, and innovators all over the world.